Latest in Denim
EXCLUSIVE: Fabletics Enters Denim as Customer Demand Drives New Category Expansion
More than 30 percent of the brand's 3 million VIP members said they would buy Fabletics denim, prompting the…
The Denim Hot List
From Mahmood to Beyoncé Knowles-Carter, meet this year's top denim trendsetters.
Efficiency Key for Denim Première Vision Exhibitors
More than 65 exhibitors presented their innovations and new collections for spring 2027 in Milan.
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EXCLUSIVE: Activewear Brand Popflex Expands Into Denim
Taylor Swift's favored activewear brand Popflex on Thursday will debut its denim category featuring four jean…
Paige Launches Winter 2025 Collection, Sees Growth and Opportunity in Higher Price Points
Paige delivers après chic and elevated denim.
Citizens of Humanity Taps Equestrian Jessica Springsteen to Star in Horsebit Collection Campaign
The seven-piece Horsebit collection includes five bottoms and two jackets.
Addison Rae Creates Her Own Low-rise Jean With Lucky Brand
The singer and TikTok star has long been a fan of the brand and was creative director on the project.
Loom Lore: New Book Documents White Oak’s Final Days
Photographer Matt Sharkey documents the final days of White Oak in a new book.
Time Capsules: Meet the Vintage Shop Owners Preserving American Fashion
The retailers are encouraging consumers to value garments that were made to last.
Greensboro’s Denim Tradition Lives On Through Proximity Manufacturing Company
Proximity Manufacturing Co. upholds the city's long-standing denim tradition.
Inside Origin USA: Founder Pete Roberts on Building a Made in America Movement
Roberts reveals what it takes to lead the "Made in USA" revival.
Denim Marks the Next Chapter in Mackage’s Lifestyle Journey
The Montreal-founded brand taps into denim as it continues its evolution into a lifestyle label, thanks to…
American Eagle Bets Big on Sydney Sweeney to Rev Up Fall Denim Sales
The actress will appear on the Exosphere of Sphere in Las Vegas, 3D billboards and in all print, video and…
Pioneer Denim and Soko Debuted a Collaboration Designed by Adriano Goldschmied
The collection called "Indigo Chaos" was presented at the Pitti Uomo trade show in Florence.
Innovation and Technology Take Center Stage at Denim Première Vision in Milan
The 35th edition of the denim trade show closed May 22 and attracted around 2,100 international visitors.