Latest in Fragrance
EXCLUSIVE: Veronique Gabai Launches Rose Première by Kelly Rutherford
An ode to the South of France and their 15-year friendship, the floral scent features base notes of Rose de…
Revlon Partners With Iconix to Launch Salt Life Fragrance Collection
The beauty company is doubling down on fragrance as part of its turnaround plan.
EXCLUSIVE: Kayali Reveals Eden Fragrance Duo
The two scents capitalize on the success of Kayali's previous launches under its Eden franchise.
Kith Ivy, Dr. Dhaval Bhanusali Team Up
Bhanusali's Aesthetica Skin Lab has launched a facial at the wellness club.
Coach Doubles Down on Gen Z With Newest Fragrance Launches
The brand's latest scents are fronted by Storm Reid and Omar Apollo, respectively.
Fischersund Stages First Scented Concert in Paris
The Icelandic art collective and perfumery brand performed at Dover Street Market Paris.
Robertet Leans Into Plant-based Biotechnologies
The natural materials supplier has invested in Aethera Biotech.
EXCLUSIVE: Zegna Launches Fragrance Collection Retracing Its Roots
Artistic director Alessandro Sartori sat down with WWD to discuss the project developed with Give Back Beauty…
Why Elizabeth Arden Is Launching Its First New Fragrance Pillar in Eight Years
Called Eternal Aura, the launch is the first of several to come from parent company Revlon as it revs up its…
EXCLUSIVE: Balmain Beauty Enters the Prestige Fragrance Category With Destin
The eau de parfum takes cues from the house's legacy.
Nordstrom Inc. Is the Fragrance Foundation’s 2026 Hall of Fame Honoree
The retailer is joining the ranks of past honorees, who include Ralph Lauren, Givaudan's Gilles Andrier and…
Selfridges Unveils a Refreshed Fragrance Hall With Niche Scents, Exclusives and Old Favorites
Selfridges has set out to create "a world-leading fragrance destination, a place of discovery," and a…
Comme des Garçons’ Creative Director of Perfumes Dies at 79
Christian Astuguevieille worked with designer Rei Kawakubo on all the house's scents, starting in 1994.
Move Over Sandalwood, Fantasy-note Fragrances Are Perfume’s Next Big Thing
A wave of imaginative, vibe-based scents are bringing a dose of whimsy to perfume.
Ulla Johnson Just Teased Her New Fragrances at NYFW
Johnson is the latest designer to tease her entry into the category by using the runway.