Beautyblender’s humble pink sponge — straightforward in its use, simple in design — is an unlikely revolutionary.
The egg-shaped applicator transformed how foundation is applied, and has sold over 50 million units since its launch.
Like the other 99 items on this list of the best 100 products of all time as voted on by industry insiders, the Beautyblender has navigated a steady onslaught of newness and competitors to reach commercial success and true hero status among a jury of its peers.
These products are all “original, and either reimagine or simply imagine something that doesn’t exist,” said Linda Wells, editor of Air Mail Look and founding editor of Allure, who acknowledged the saturation of today’s market and likened the current rate of new product development to running a marathon at the pace of a sprint.
Cutting through the noise comes with its own obstacles, of course, but true hero products all share similar attributes. “Fundamentally, the product has to be extraordinary, and you need to know how to get the consumer to fall in love,” said Jane Hertzmark Hudis, executive vice president and chief brand officer at the Estée Lauder Cos. Pointing to formula performance, sensoriality, packaging and marketing, she continued, “All of that has to work together in a cogent way to make you love it — not just for the week, but for life. And that’s the difference.”
“When that happens,” said Hudis, “you can really go to the moon.”
That kind of kismet doesn’t happen often, but when it does, it’s easy to identify. “I think Bobbi Brown with Jones Road is coming up with products that will stand the test of time, some of Gucci Westman’s, Victoria Beckham’s eyeliners,” Wells said. “There’s something about how it all comes together in a way that’s right and not overcomplicated.”
Even in a landscape as cluttered today with products, consumers, too, flock to such standouts. “Six in 10 consumers turn to word of mouth and social media to guide their beauty purchases,” said Larissa Jensen, senior vice president and beauty industry adviser at Circana. “When products truly deliver, physically or emotionally, they are shared over time and become icons.”
All of that translates into big business. Beauty Inc asked Circana to estimate the collected revenue of the 100 products on this list, as voted on by many of the leading names in beauty from the worlds of brand, retail, artistry, investment, communications and more. The total is $3.2 billion annually, not bad in an industry where more than 30,000 products are estimated to launch every year.
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111Skin Cryo De-puffing Eye Mask, $60 for four
Image Credit: Courtesy of 111Skin -
Aesop Resurrection Aromatique Hand Balm, $35
Image Credit: Courtesy of Aesop -
Amika Soulfood Nourishing Mask, $36
Image Credit: Courtesy of Amika -
Anastasia Beverly Hills Brow Wiz, $26
Image Credit: Courtesy of Anastasia Beverly Hills -
Augustinus Bader The Rich Cream, $315
Image Credit: Courtesy of Augustinus Bader -
Aveda Rosemary Mint Purifying Shampoo, $21
Image Credit: Courtesy of Aveda -
Beautyblender Original Makeup Sponge, $20
Image Credit: Courtesy of Beautyblender -
Benefit Cosmetics The Porefessional Primer, $36
Image Credit: Courtesy of Benefit Cosmetics -
Bioderma Sensibio H2O Micellar Water, $20.99
Image Credit: Courtesy of Bioderma -
Biologique Recherche Lotion P50, $155
Image Credit: Courtesy of Biologique Recherche -
Bobbi Brown Cosmetics Vitamin Enriched Face Base, $69
Image Credit: Courtesy of Bobbi Brown -
Bumble and bumble Hairdresser’s Invisible Oil Heat/UV Protective Hair Primer Leave-in Conditioner, $34
Image Credit: Courtesy of Bumble and bumble -
Byredo Bal d’Afrique Eau de Parfum, $330
Image Credit: Courtesy of Byredo Launched: 2009
The hero from Byredo opens with citrus and African florals, rounded out with notes of violet and cyclamen before drying down to notes of woods and tonka beans.
Results-oriented: Inspired by travels to Africa between founder Ben Gorham and his father, this also inspired the first issue of Byredo’s magazine. -
Caudalie Beauty Elixir, $49
Image Credit: Courtesy of Caudalie Launched: 1997
This face mist triples as a makeup prep, makeup setter and pore tightener.
Results-oriented: The product has amassed over 27 million views on TikTok. -
Cetaphil Gentle Skin Cleanser, $12.99
Image Credit: Courtesy of Cetaphil -
Chanel Les Beiges Water-Fresh Tint, $70
Image Credit: Courtesy of Chanel Launched: 2019
Chanel’s patented MicroFluidic technology suspends micro-droplets of pigment in the formula’s gel.
Results-oriented: The formula, meant to be lightweight for a no-makeup-makeup look, is 75 percent water. -
Chanel No. 5 Eau de Parfum, $190
Image Credit: Courtesy of Chanel -
Charlotte Tilbury Hollywood Flawless Filter, $50
Image Credit: Courtesy of Charlotte Tilbury -
Christophe Robin Cleansing Purifying Scrub With Sea Salt, $54
Image Credit: Courtesy of Christophe Robin -
Clarins Double Serum, $140
Image Credit: Courtesy of Clarins -
Clinique Almost Lipstick in Black Honey, $25
Image Credit: Courtesy of Clinique Launched: 1989
Black Honey has become pure gold for Clinique.
The hero shade, which first debuted in 1971 in pot form as Gloss Wear, has shifted in format and resonated anew with successive generations of consumers. “It was designed to be the black turtleneck of makeup — you could throw it on and instantly feel chic,” said Christie Sclater, senior vice president of global marketing at Clinique. “It’s effortless and at the same time, put together in every situation.”
A hit from the beginning, the product went viral in 2021 thanks to a simple proposition: “There’s this idea
that it looks good on everyone, everything and everywhere,” Sclater said, noting the shade has been expanded into blush and even eyeliner. “When you look at the bullet, it’s like, ‘that’s not going to look good on me.’ There’s this inherent surprise and delight that’s built into it.”The formula, rooted in a clear base with “the perfect balance of red, blue and yellow,” Sclater said, “is what lets your lip tone shine through. It’s pure color, but it’s pure lip, and that’s why people think it looks good on everyone — because of the way it was formulated.
“People have loved it since the ‘70s, but always, no matter who you are or where you are, the difference is you,” Sclater continued. “Because of how the product was created, that’s what makes Black Honey so special and why no one can ever replicate it no matter how hard they try.”
Results-oriented: Seven tubes sell globally every minute.
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Clinique Moisture Surge 100H Auto-Replenishing Hydrator, $47
Image Credit: Courtesy of Clinique -
Creed Aventus, $510
Image Credit: Courtesy of Creed -
Crown Affair The Dry Shampoo, $48
Image Credit: Courtesy of Crown Affair -
Danessa Myricks Beauty Colorfix, $22
Image Credit: Courtesy of Danessa Myricks Beauty -
Dior Sauvage Eau de Toilette, $135
Image Credit: Courtesy of Dior -
Dove Deep Moisture Body Wash, $7.99
Image Credit: Courtesy of Dove -
Dr. Dennis Gross AlphaBeta Universal Daily Peel, $94
Image Credit: Courtesy of Dr. Dennis Gross -
Dyson Airwrap Multi-styler, $549.99
Image Credit: Courtesy of Dyson -
Eadem Le Chouchou Lip Softening Balm, $24
Image Credit: Courtesy of Eadem -
Editions de Parfums Frédéric Malle Portrait of a Lady, $470
Image Credit: Courtesy of Editions de Parfums Frédéric Malle -
Elemis Pro-Collagen Cleansing Balm, $72
Image Credit: Courtesy of Elemis -
Elizabeth Arden Eight Hour Cream Skin Protectant, $38
Image Credit: Courtesy of Elizabeth Arden -
EltaMD UV Clear Broad-spectrum SPF 46, $45
Image Credit: Courtesy of EltaMD -
Estée Lauder Advanced Night Repair Serum Synchronized Multi-recovery Complex, $130
Image Credit: Courtesy of Estée Lauder -
Estée Lauder Double Wear Stay-in-Place Makeup, $52
Image Credit: Courtesy of Estée Lauder -
Fenty Beauty Pro Filt’r Soft Matte Longwear Foundation, $40
Image Credit: Courtesy of Fenty Beauty -
Giorgio Armani Acqua di Giò Eau de Toilette, $130
Image Credit: Courtesy of Giorgio Armani -
Giorgio Armani Luminous Silk Natural Glow Blurring Foundation, $69
Image Credit: Courtesy of Giorgio Armani -
Glossier Boy Brow, $22
Image Credit: Courtesy of Glossier Launched: 2015
Among the first to capitalize on the no-makeup-makeup craze of the 2010s, Boy Brow includes oleic acid, beeswax, lecithin and soluble collagen.
Results-oriented: Glossier sells one tube of Boy Brow every minute globally. -
Glow Recipe Watermelon Glow Niacinamide Dew Drops, $36
Image Credit: Courtesy of Glow Recipe -
Guerlain Shalimar Eau de Parfum, $140
Image Credit: Courtesy of Guerlain Launched: 1925
100 years in and still going strong.
Guerlain, the nearly two-centuries-old beauty brand, was already nearing its centennial when it launched Shalimar, among the fragrance category’s most directional debuts of all time. The scent endures even now, a century later, and is proof that one of beauty’s oldest brands can drive innovation.
From launch, Shalimar was revolutionary in olfaction, inspiration and design. It was the first scent to rework vanilla molecules and among the first to offer a strong projection, all in an Art Deco-designed bottle. “It was pretty bold,” said Bertrand Pochet, general manager of Guerlain in the U.S., noting that it sprung solely from the creativity of perfumer Jacques Guerlain. “You didn’t have any marketing back then, no trends or panels. This was really coming from a creator.”
Shalimar, which launched just after World War I, has gone on to become one of the most sold fragrances of all time. “It’s always been relevant,” said Pochet. “Now, it’s a part of history.”
Given that Shalimar pioneered a new olfactive family, it’s also become one of the category’s most iterated-upon innovations.
“So many popular creations came after the first one,” he said, “but even just celebrating 100 years of Shalimar we saw a 200 percent sales growth because it was the OG.”
Most recently, the brand created Shalimar L’Essence Eau de Parfum Intense, to celebrate its centenary, and curated an exhibition on its history that attracted 5,000 visitors. “It was a great vote from the public,” said Pochet. “Guerlain learned a lot from its success, and there have been others across the 200 years. But Shalimar has proved that authenticity of craftsmanship is essential to long-lasting success, not necessarily trying to be cool or on trend.”
Results-oriented: Shalimar is the first ambery perfume in history.
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Haus Labs Triclone Skin Tech Medium Coverage Foundation, $52
Image Credit: Courtesy of Haus Labs -
Hero Cosmetics Mighty Patch The Original, $12.99
Image Credit: Courtesy of Hero Cosmetics -
Hourglass Cosmetics Ambient Lighting Blush, $48
Image Credit: Courtesy of Hourglass -
Ilia Limitless Lash Mascara, $29
Image Credit: Courtesy of Ilia -
Jones Road Miracle Balm, $38
Image Credit: Courtesy of Jones Road Launched: 2020
Bobbi Brown has always had a knack for understanding what shoppers want before they know it exists, and pioneering formats in the process (remember gel eyeliner?).
So, when she launched Jones Road in 2020, it’s no surprise that the tinted, waxy Miracle Balm became an instant hero.
“My original idea was a natural balm with no color. The others were tints,” Brown said. “This was during COVID, when people were not wearing full faces of makeup. But those three colors were skin enhancers, and they became the OGs of the brand.”
The goal with each of the shades was also to deliver color-correcting benefits. “If you were really red, bronze would take away the redness and if you were pale, you’d want Dusty Rose,” Brown said.
Even with a proven track record of multiple hits, Brown didn’t foresee the product’s success. “There’s not a ton of payoff, it’s so un-marketed and un-fancy. So I didn’t know,” she said.
When Brown was first working with labs, she herself didn’t immediately take to the formula that needed to be warmed up and emulsified between fingers. “It wasn’t what I asked for,” she said. “But then, I put it on my face and was like, ‘This is a miracle.’ I looked more awake, less tired and it wasn’t a traditional concealer foundation.”
That it works across skin types and tones, and does double duty on lips and hair, is key to its success. “Miracle Balm enhances what I think skin should looklike,”saidBrown.“I am of a certain age, but it’s not just for women of a certain age, and it’s not just for women.”
Results-oriented: One pot of Miracle Balm sells every 30 seconds.
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K18 Leave-in Molecular Repair Hair Mask, $75
Image Credit: Courtesy of K18 -
Kiehl’s Ultra Facial Cream, $39
Image Credit: Courtesy of Kiehl's -
Kosas Revealer Concealer, $32
Image Credit: Courtesy of Kosas -
L’Oréal Paris Elnett Satin Extra Strong Hold Classic Hairspray, $14.99
Image Credit: Courtesy of L'Oréal Paris -
La Mer Crème de La Mer, $390
Image Credit: Courtesy of La Mer Launched: 1965
The Grande Dame of luxury moisturizers — and exotic founder stories — is still a legend with a bonafide hero ingredient, Miracle Broth, which undergoes up to four months of fermentation.
Results-oriented: Every batch of Miracle Broth contains a few drops from the preceding one, ensuring consistency and continuity between formulas. -
La Roche-Posay Anthelios Light Fluid Facial Sunscreen SPF 60, $35.99
Image Credit: Courtesy of La Roche-Posay -
Lancôme Advanced Génifique Face Serum, $135
Image Credit: Courtesy of Lancôme -
Lancôme Définicils High-Definition Mascara, $34
Image Credit: Courtesy of Lancôme -
Lancôme Juicy Tubes Lip Gloss, $25
Image Credit: Courtesy of Lancôme -
Laneige Lip Sleeping Mask, $24
Image Credit: Courtesy of Laneige Launched: 2017
The overnight lip mask, which pioneered the prestige lip craze while capitalizing on K-beauty’s first wave, relies on a berry fruit complex, murumuru seed and shea butters.
Results-oriented: The product has propelled Laneige to the top lip treatment spot for three years in a row in the U.S., per Circana.* -
Le Labo Santal 33 Eau de Parfum, $305
Image Credit: Courtesy of Le Labo Launched: 2011
The sandalwood original that spawned a thousand dupes, Santal 33 also highlights iris, cardamom and violet.
Results-oriented: It took five years after Le Labo’s launch for Santal 33 to come to market, with the brand describing its product approach as “never rushed, always intentional.” -
Living Proof Perfect Hair Day Dry Shampoo, $33
Image Credit: Courtesy of Living Proof -
MAC Cosmetics Studio Fix Powder Plus Foundation, $39
Image Credit: Courtesy of MAC Cosmetics -
Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum, $355
Image Credit: Courtesy of Maison Francis Kurkdijan Launched: 2014
The woody-ambery-floral hybrid scent derives its notes from the ingredients used to make crystal: air expressed by jasmine; minerals by ambroxan, and fire by ethyl maltol.
Results-oriented: The product’s name comes from the temperature, 540 degrees, at which Baccarat crystal turns the brand’s signature crimson hue. -
Makeup by Mario Master Mattes Eyeshadow Palette, $56
Image Credit: Courtesy of Makeup by Mario -
Mane It’s Giving Body Medium Hot Round Brush 38MM, $118
Image Credit: Courtesy of Mane -
Maybelline New York Great Lash Mascara, $9.49
Image Credit: Courtesy of Maybelline New York -
Medik8 Crystal Retinal Serum, $85
Image Credit: Courtesy of Medik8 -
Merit Flush Balm Cheek Color, $30
Image Credit: Courtesy of Merit -
Milk Makeup Hydro Grip Primer, $38
Image Credit: Courtesy of Milk Makeup -
Nars Powder Blush in Orgasm, $24
Image Credit: Courtesy of Nars -
Naturium The Glow Getter Multi-oil Body Wash, $17
Image Credit: Courtesy of Naturium -
Neutrogena Hydro Boost Water Gel with Hyaluronic Acid, $25.49
Image Credit: Courtesy of Neutrogena -
Olaplex No. 3 Hair Perfector, $30
Image Credit: Courtesy of Olaplex Launched: 2014
When bond building was born, so was the beginning of the prestige hair category boom.
Just ask Olaplex, who cracked open the latest frontier in hair repair and built a formidable business in the process, which attracted both specialty retail and institutional investors. The No. 3 Hair Perfector, which was the third in a sequence of professional treatments, enabled everyday beauty consumers to access cutting-edge hair care technology.
“This is pure science meets pure consumer need,” said chief executive officer Amanda Baldwin. “Olaplex didn’t have a big marketing engine, and it didn’t have this broad distribution when it started. This was really from the vision of a founder and somebody who didn’t want to think about things the way that the industry thought about it.”
The product’s proposition was both simple in its promise (near-immediate hair damage repair)
and sophisticated in its technology. While No. 3 launched an entire category of competing bond builders, it claims to still be the only product on the market to repair three types of disulfide bonds in hair. “It changed what people thought hair care could be,” Baldwin said.
“It enabled the craft of hair coloring in a way that had never been seen before.”
No. 3’s success has continued to inform the development of the brand, both in terms of the innovation it brings to market and its emphasis on latest-and-greatest breakthroughs. “If it’s already been done, why do it again?” said Baldwin. “What can you do that pushes the boundaries of what you can create for the consumer, and how do you solve the unsolvable? That’s the philosophy around innovation when you sit in our product development meetings. The science tells us what comes next.”
That philosophy has extended to the product’s recent reformulation. “This is the spirit of what is going to carry Olaplex forward,” Baldwin said, “the belief that you can have one of the 100 greatest beauty products of all time and still believe you can make it better.”
Results-oriented: One unit of No. 3 sells every six seconds.
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Oribe Dry Texturizing Spray, $52
Image Credit: Courtesy of Oribe -
Osea Undaria Algae Body Oil, $52
Image Credit: Courtesy of Osea -
Pantene Daily Moisture Renewal Shampoo and Conditioner, $5.89 each
Image Credit: Courtesy of Pantene -
Ralph Lauren Polo Eau de Toilette, $116
Image Credit: Courtesy of Ralph Lauren Launched: 1998
The fragrance that started it all. The first scent bringing Ralph Lauren’s 360-approach to fashion into fragrance highlights key notes of pine, leather, tobacco and patchouli.
Results-oriented: Polo was the first men’s fragrance to launch without floral notes. -
Rare Beauty Soft Pinch Liquid Blush, $25
Image Credit: Courtesy of Rare Beauty -
Revlon Super Lustrous Lipstick, $10.99
Image Credit: Courtesy of Revlon -
Rhode Glazing Milk, $32
Image Credit: Courtesy of Rhode -
Saie Glowy Super Gel, $29
Image Credit: Courtesy of Saie -
Salt & Stone Santal & Vetiver Deodorant, $20
Image Credit: Courtesy of Salt & Stone -
Sisley Paris Black Rose Cream Mask, $225
Image Credit: Courtesy of Sisley Paris -
SkinCeuticals C E Ferulic, $185
Image Credit: Courtesy of SkinCeuticals Launched: 2005
SkinCeuticals’ C E Ferulic wasn’t necessarily the first vitamin C serum to hit the market, but it was among the first to harness the power of the professional channel and emphasize formula stability and efficacy.
“It’s the heart of the brand,” said Tara Pyle, the general manager of the brand in the U.S., which L’Oréal acquired in 2005. “It improves eight signs of aging, it provides environmental protection, and the enduring success is our brand model. We continue to push new boundaries, to find scientifically proven ways to use this transformative formula.”
To date, the serum has been tested across 13 procedures, including seven types of lasers. “Its results have been proven in over 30 scientific publications,” Pyle said. “Year after year, we are using our scientific approach, our dermatology-driven quest for scientific breakthrough, reinforcing the usage. We have found new ways this can deliver more value every single year.”
C E Ferulic was also instrumental in introducing the idea of preventative skin care to consumers. “Skin care, for many years, was about antiaging results,” Pyle said. “But we were diving deep on environmental aggressors and proved
we could reduce up to 48 percent of potential free radical damage. That’s how we turned antiaging skin care into protection.”The product’s success also signaled future strategies for SkinCeuticals, like pairing its P-Tiox serum with neuromodulators or its HA Intensifier with injectable dermal fillers. “We found it was popular to pair our pillars with popular aesthetic procedures,” said Pyle. “We’ve been able to refresh our communication and usage around pillars by pairing them with leading aesthetic trends.”
Results-oriented: One bottle sells every 30 seconds.
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Sol de Janeiro Brazilian Bum Bum Cream, $48
Image Credit: Courtesy of Sol de Janeiro -
Summer Fridays Lip Butter Balm, $24
Image Credit: Courtesy of Summer Fridays -
Supergoop Unseen Sunscreen SPF 50, $38
Image Credit: Courtesy of Supergoop -
Tarte Tartelette Tubing Mascara, $28
Image Credit: Courtesy of Tarte -
Tatcha The Rice Polish Classic, $68
Image Credit: Courtesy of Tatcha -
The Ordinary Hyaluronic Acid 2% + B5 (With Ceramides), $11.90
Image Credit: Courtesy of The Ordinary -
Tom Ford Black Orchid, $165
Image Credit: Courtesy of Tom Ford -
Too Faced Better Than Sex Volumizing Mascara, $29
Image Credit: Courtesy of Too Faced -
Touchland Power Mist, $10
Image Credit: Courtesy of Touchland -
Tower 28 SOS Daily Rescue Facial Mist, $28
Image Credit: Courtesy of Tower 28 -
Urban Decay Naked Eyeshadow Palette, $59
Image Credit: Courtesy of Urban Decay -
Victoria Beckham Beauty Satin Kajal Liner, $35
Image Credit: Courtesy of Victoria Beckham Beauty Launched: 2019
It’s only natural that Victoria Beckham’s first beauty product emulates her own signature makeup look — the Satin Kajal Liner, which delivers the ultimate smoky eye.
The product also telegraphed Beckham’s sharp point of view for her business. “This is the embodiment of Victoria’s commitment to product,” said chief executive officer Lauren Edelman. “It is quality without compromise.”
Nailing some specific product attributes was key. “You usually get a great creamy formula that doesn’t stay, or you get a bit of a draggy formula that does,” Edelman said. “What people love about this liner is that it delivers on everything. It delivers the staying power, the ease of use. We hear over and over that consumers think it’s the easiest product to use.”
Like other products in the brand, Satin Kajal was created to meet Beckham’s personal needs — and meet her exacting expectations. “Victoria is known for her smoky eye, and this product was created so she could do that quite easily,” Edelman said. “Eye shadow was a beautiful component of that, and mascara came later. The product does quintessentially sum up the look that she is known for.”
Beckham’s final sign-off on a formula still dictates launches more than traditional timelines. “We want to bring something to market that brings value to the customer,” Edelman said. “Satin Kajal is a beautiful tool to recruit clients. People are impressed and they feel connected to the brand after that.
“As we’ve expanded the portfolio with more lip and face, there’s been a natural progression through the makeup category,” Edelman continued. “It often starts with Satin Kajal Liner because it’s our number- one selling product.”
Results-oriented: One liner sells every 30 seconds.
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Viktor & Rolf Flowerbomb Eau de Parfum, $182
Image Credit: Courtesy of Viktor & Rolf -
Vintner’s Daughter Active Botanical Serum, $215
Image Credit: Courtesy of Vintner's Daughter -
Weleda Skin Food Ultra Rich Cream, $17.99
Image Credit: Courtesy of Weleda -
Westman Atelier Baby Cheeks Blush Stick, $48
Image Credit: Courtesy of Westman Atelier -
Youth to the People Kale + Green Tea Spinach Vitamins Superfood Cleanser, $39
Image Credit: Coutesy of Youth to the People -
Yves Saint Laurent Touche Éclat Awakening Concealer Click Pen, $40
Image Credit: Courtesy of Yves Saint Laurent Launched: 1992
The formula includes Moroccan calendula extract to mitigate inflammation, while marigold soothes and protects.
Results-oriented: Among the format’s pioneers, the product aims to emulate eight hours of sleep.Our Methodology
To compile the list of the 100 greatest products, Beauty Inc polled hundreds of executives, insiders, financiers, creators, professionals, makeup artists, hairstylists, founders and retailers about their evaluations of the 100 greatest products. Voters were asked to consider formula technology, packaging innovation, go-to-market strategy, commercial longevity and more. The vast majority of voters opted to maintain anonymity, while those below opted to be named as voters.
Ada Polla
Agnes Landau
Alexander Vreeland
Alina Roytberg
Allison Collins
Amanda Baldwin
Amy Coleman
Andrew Stanleick
April Gargiulo
Barb Stegemann
Barbara Zinn Moore
Bee Shapiro
Belinda Smith
Bettina O’Neill
Bobbi Brown
Brendan Riley
Casey Georgeson
Celia Cohen
Chelsea Riggs
Christine Chang
Daniel Langer
Diederik B. Koenders
Eileen Dautruche
Ellen Maguire
Emily Dougherty
Emma McMasters
Erica Kwok
Erin McCaffrey
Fei-Fei Zhang
Francesco Clark
Francisco Costa
Frederick Bouchardy
Grace Ray
Guillaume Jesel
Hampton Carney
Isabel Miras Lucas
Jennifer Fisherman-Ruff
Jennifer McNicholl
Jerrod Blandino
Jesper Rasmussen
Jessica Stacey
Joel Ronkin
John Reed
Julissa Prado
Kathleen Pierce
Katie Gohman
Kelly A. Thompson
Kelly Davis
Laney Crowell
Lauren Edelman
Lauren Pratapas
Leslie Ann Hall
Linda Wells
Lindsay Holden
Lisa Bobroff
Liz Kaplow
Lorne Lucree
Lucy Kellock
Maggie Ciafardini
Marianna Hewitt
Martin L. Okner
Merritt Loughran
Michelle Shigemasa
Millie Kendall OBE
Rachel Sprayregen
Sandra Main
Sarah Brown
Sarah Curtis Henry
Scott Kestenbaum
Silvia Galfo
Susan Akkad
Susan Biegacz
Tara Simon
Tory Diamond
Vanessa Weiner von Bismarck
William P. Lauder*According to Circana data provided by the brand.